Bart Ahsmann graduated in 1988 with a master degree in Industrial Design at TU Delft, followed by 13 years of design consultancy. After 7 years of innovation consultancy for Dutch SMEs, he joined Industrial Design Engineering at TU Delft in 2009 to build knowledge transfer in design research, initiating and developing large-scale research and innovation projects, industry partnerships, design start-ups, and the Research Centre Design United. From 2016 on, Bart is Managing Director of CLICKNL, the Dutch Creative Industries knowledge and innovation network, developing large scale public private partnerships and crossovers. He served as president of BEDA from 2017-2019.