Redefining Good Design for Healthy Consumerism
What Design Can Do (WDCD) is an esteemed international organisation known for their innovative programmes that bring together diverse sectors to tackle social challenges and promote a sustainable world through design-driven innovations. Richard van der Laken, Co-founder of WDCD, has become a prominent voice in this field due to his unique approach that focuses on inclusivity, collaboration, and creativity.
Van der Laken believes design can have a significant impact on consumer behaviours, business strategies, policymaking and planetary health. Thought-provoking and witty, he will discuss the impact of “good and bad design” in these areas in this keynote, complementing with examples that work (and don't work) in order to call upon the audience to work towards design-driven change that is beneficial to all.